�Actual situation
�Doe is being introduced into the American market.
�He builds on his name and accomplishments in Canada
�
�Competitive atmosphere
�No official data, estimate is 250 sculptors
in America.
�Statistically 25% of 250, or 63 sculptors pose
competition.
�
�Marketing Climate
�Our target audiance is unaffected by economic
fluctuation.
�Investment in art and sculpture is stable
because art does not lose
value.�
�
�