Promotion
5) Direct Mail
Use
direct mail to our target audience and distribution channels. See a list of these targets under �Target Market� and
�Place � Distribution Channels�
in this presentation.
Purchase
specific and narrow lists from Direct Mail Houses, such as list of owners of Porsche, Mercedes, BMW, yachts,
million dollar properties and
jewelry.
Use
the services of Standard Rate and Data (charges a flat $ 600/year for providing search engines and databases of
lists of companies administering
addresses) and obtain lists from Art Galleries
and Art Communities.
� (Budget: $ 2,000)